ROI Calculator – Return on Investment Percentage

ROI compares net gain with what you invested. Return is the amount you got back, which is not the same as profit if you had other costs besides the investment.

How to use this calculator

ROI compares net gain with what you invested. Return is the amount you got back, which is not the same as profit if you had other costs besides the investment. Results stay in your browser. They are estimates, not financial, tax or medical advice.

Frequently asked questions

How is ROI calculated?

Net gain = return − investment. ROI % = net gain / investment × 100.

Is ROI the same as ROAS?

No. ROI uses net gain after subtracting the investment. ROAS divides attributed revenue by ad spend only.